Sahara Force India for Breast Cancer Care

This October, Sahara Force India is shining a light on the vital need to raise more money to support the 612,000 people currently living with breast cancer in the UK, by printing the names of two inspiring women, Emma Thompson and Elaine Fuller, on our VJM10 cars. Both women have had a breast cancer diagnosis and we want to share their stories as a mark of strength, hope and unity for all those affected by breast cancer this Breast Cancer Awareness Month.

Together with Memento Exclusives, Sahara Force India will also be running an online auction from 16th – 25th October to help raise vital funds for Breast Cancer Care, featuring unique experiences and items designed to inspire any Formula One fan.

Take part in the auction.

Join the fight.

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A Pit Stop Like No Other…

When EPSON challenged our race team to complete a pit stop in the dark, we thought they’d lost the plot.

That was, until they wheeled out their brightest ever projector… check out what happened!

#DrivenByEpson

Monza Magic: Explore Italy’s famous F1 circuit

La Pista Magica. Tom Clarkson explores the historic banking at the Autodromo Nazionale Monza circuit.

Lewis Hamilton + Mercedes-AMG + Skid Pan = All-Star Performance!

What happens when you let a multiple Formula One World Champion loose in a Mercedes-AMG beast on a damp skid pan at Mercedes-Benz World? Allow Lewis Hamilton to demonstrate…

Nico Rosberg just launched a vlog

Here is the first episode. Funny scene with the Hamilton hat. Nice thumbnail!

Fernando Alonso wants to be top 5 in Hungary

Ahead of the Hungarian Grand Prix this weekend, Amanda Davies sits down with two-time F1 World Champion, Fernando Alonso, at his academy in Oviedo.

Bose Commercial: Lewis Hamilton – Me And My Shadow

Three time Formula One World Champion, Lewis Hamilton uses Bose SoundSport® wireless headphones to help him focus during training sessions before Grand Prix weekends.

A film by Jonny Hynes
Music by The Made Series

Pink Floyd’s Drummer is the Warren Buffett of Vintage Ferraris

Nick Mason made his first fortune playing drums for Pink Floyd.

His second came from racing old cars. Specifically, old Ferraris that today are among the most expensive cars on the planet.

This weekend he took the star of his collection—a 1962 Ferrari GTO—flat out up the 1.16 mile track at the Goodwood Festival of Speed, about 60 miles south of London in the rolling South Downs National Park. The annual event has grown from a small, hillclimb race to a full-on weekend of supercars from around the world.

How to Make an F1 Commercial: On Set with Lewis Hamilton & Bose

Go behind-the-scenes with Formula One superstar Lewis Hamilton for the filming of the stunning Bose SoundTouch® 300 commercial.

How Wireless Charging Works

Wireless charging is set to revolutionise the way we use electronic devices. Already available for gadgets like smartphones and tablets, it’s expected that wireless charging could have a major impact.